| 000 | 00637cam a22001814a 4500 | ||
|---|---|---|---|
| 008 | 140923b1961 xxu||||| |||| 00| 0 eng d | ||
| 040 |
_cWelingkar Institute of Management Development & Research, Mumbai _aWelingkar Institute of Management Development & Research, Mumbai |
||
| 041 | _aENG | ||
| 082 |
_a658.8 _bDAV |
||
| 100 | _aDavis Kenneth R | ||
| 245 | _aMarketing Management | ||
| 260 |
_aNew York _bRonald Press _c1961 |
||
| 300 | _a824pp. | ||
| 520 | _aMaster : 193 | ||
| 650 | _a,Davis Kenneth R,Marketing Management,Marketing Channels,Functional Marketing,Personal Selling | ||
| 650 | _aMarketing Management | ||
| 906 | _a4573 | ||
| 999 |
_c17122 _d17122 |
||