000 00583cam a22001934a 4500
008 140923b1985 xxu||||| |||| 00| 0 eng d
020 _a0876923643
040 _cWelingkar Institute of Management Development & Research, Mumbai
_aWelingkar Institute of Management Development & Research, Mumbai
041 _aENG
082 _a658.8
_bKOT
100 _aKotler Philip
245 _aPrinciples of Marketing
250 _a2nd
260 _aNew Delhi
_bPrentice Hall Of India
_c1985
300 _a676pp.
520 _aMaster : 254
650 _aMarketing Management
906 _a4430
999 _c1700
_d1700