| 000 | 00656cam a22002054a 4500 | ||
|---|---|---|---|
| 008 | 140923b1986 xxu||||| |||| 00| 0 eng d | ||
| 020 | _a009164061X | ||
| 040 |
_cWelingkar Institute of Management Development & Research, Mumbai _aWelingkar Institute of Management Development & Research, Mumbai |
||
| 041 | _aENG | ||
| 082 |
_a658.8 _bWIL |
||
| 100 | _aWillsmer Ray L. | ||
| 245 | _aBasic Arts of Marketing | ||
| 250 | _a2nd | ||
| 260 |
_aLondon _bBusiness Books _c1986 |
||
| 300 | _a272pp. | ||
| 520 | _aMaster : 1968 | ||
| 650 | _a,Willsmer Ray L.,Basic Arts of Marketing,Marketing,Marketing Mix | ||
| 650 | _aMarketing Management | ||
| 906 | _a4409 | ||
| 999 |
_c1688 _d1688 |
||