| 000 | 00535cam a22001814a 4500 | ||
|---|---|---|---|
| 008 | 140923b1982 xxu||||| |||| 00| 0 eng d | ||
| 020 | _a0029776708 | ||
| 040 |
_cWelingkar Institute of Management Development & Research, Mumbai _aWelingkar Institute of Management Development & Research, Mumbai |
||
| 041 | _aENG | ||
| 082 |
_a658.8 _bEVA |
||
| 100 | _aEvans Joel R. | ||
| 245 | _aMarketing | ||
| 260 |
_aNew York _bMacmillan _c1982 |
||
| 300 | _a723pp. | ||
| 520 | _aMaster : 577 | ||
| 650 | _aMarketing Management | ||
| 906 | _a4357 | ||
| 999 |
_c1662 _d1662 |
||