| 000 | 00662cam a22001934a 4500 | ||
|---|---|---|---|
| 008 | 140923b1987 xxu||||| |||| 00| 0 eng d | ||
| 020 | _a0046582657 | ||
| 040 |
_cWelingkar Institute of Management Development & Research, Mumbai _aWelingkar Institute of Management Development & Research, Mumbai |
||
| 041 | _aENG | ||
| 082 |
_a658.8 _bOSH |
||
| 100 | _aO'Shaughnessy J | ||
| 245 | _aCompetitive Marketing : A Strategic Approach | ||
| 260 |
_aLondon _bGeorge Allen _c1987 |
||
| 300 | _a372pp. | ||
| 520 | _aMaster : 2703 | ||
| 650 | _a,O'Shaughnessy J,Competitive Marketing : A Stra,Marketing,Marketing Mix | ||
| 650 | _aMarketing Management | ||
| 906 | _a4303 | ||
| 999 |
_c1624 _d1624 |
||