000 | 00616cam a22001814a 4500 | ||
---|---|---|---|
008 | 140923b1985 xxu||||| |||| 00| 0 eng d | ||
020 | _a0205082645 | ||
082 |
_a658.8 _bSCH |
||
100 | _aSchoell William | ||
245 | _aMarketing : Contemporary Concepts and Practices | ||
260 |
_aBoston _bAllyn and Bacon _c1985 |
||
300 | _a714pp. | ||
520 | _aMaster : 2866 | ||
650 | _a,Schoell William,Marketing : Contemporary Conce,Product Development,Pricing,Marketing Environment,Consumer Behavior,Segmentation,Targetting,Branding,Retailing | ||
650 | _aMarketing Management | ||
906 | _aMarketing | ||
942 |
_2ddc _c1 |
||
999 |
_c1604 _d1604 |