000 | 00547cam a22001694a 4500 | ||
---|---|---|---|
008 | 140923b1985 xxu||||| |||| 00| 0 eng d | ||
020 | _a0070088659 | ||
040 |
_cWelingkar Institute of Management Development & Research, Mumbai _aWelingkar Institute of Management Development & Research, Mumbai |
||
041 | _aENG | ||
082 |
_a658.802 _bBUE |
||
100 | _aBuell Victor P. | ||
245 | _aMarketing Management : A Strategic Planning Approach | ||
260 |
_aNew York _bMcGraw Hill _c1985 |
||
300 | _a682pp. | ||
520 | _aMaster : 521 | ||
906 | _a4213 | ||
999 |
_c1590 _d1590 |