000 | 00664cam a22001934a 4500 | ||
---|---|---|---|
008 | 140923b2014 xxu||||| |||| 00| 0 eng d | ||
020 | _a9780415896573 | ||
040 |
_cWelingkar Institute of Management Development & Research, Mumbai _aWelingkar Institute of Management Development & Research, Mumbai |
||
041 | _aENG | ||
082 |
_a658.8 _bBAR/GAL |
||
100 | _aBaran Roger J | ||
245 | _aCustomer Relationship Management : The Foundation of Contemporary Marketing Strategy | ||
260 |
_aLondon _bRout _c2014 |
||
300 | _a393p. | ||
650 | _aCustomer Relationship Management | ||
650 | _aMarketing Management | ||
700 | _aGalka Robert J | ||
906 | _a979732 | ||
999 |
_c15635 _d15635 |