000 | 00582cam a22001694a 4500 | ||
---|---|---|---|
008 | 140923b2012 xxu||||| |||| 00| 0 eng d | ||
020 | _a9788132106357 | ||
040 |
_cWelingkar Institute of Management Development & Research, Mumbai _aWelingkar Institute of Management Development & Research, Mumbai |
||
041 | _aENG | ||
082 |
_a658.8 _bBIJ |
||
100 | _aBijapurkar Rama | ||
245 | _aCustomer in the Boardroom? Crafting Customer-Based Business Strategy | ||
260 |
_aNew Delhi _bSage Publications _c2012 |
||
300 | _a232p. | ||
650 | _aMarketing Management | ||
906 | _a978220 | ||
999 |
_c15248 _d15248 |