000 | 00664cam a22001814a 4500 | ||
---|---|---|---|
008 | 140923b1993 xxu||||| |||| 00| 0 eng d | ||
020 | _a0071127402 | ||
040 |
_cWelingkar Institute of Management Development & Research, Mumbai _aWelingkar Institute of Management Development & Research, Mumbai |
||
041 | _aENG | ||
082 |
_a658.57 _bMOO |
||
100 | _aMoore William L | ||
245 | _aProduct Planning Management : Designing and Delivering Value | ||
260 |
_aNew York _bMcGraw Hill _c1993 |
||
300 | _a542pp. | ||
520 | _aMaster : 6119 | ||
650 | _a,Moore William L,Product Planning Management :,Pessemier Edgar,Pricing,Pretest Market Models | ||
906 | _a3831 | ||
999 |
_c1505 _d1505 |