| 000 | 00534cam a22001694a 4500 | ||
|---|---|---|---|
| 008 | 140923b2009 xxu||||| |||| 00| 0 eng d | ||
| 020 | _a9780749457167 | ||
| 040 |
_cWelingkar Institute of Management Development & Research, Mumbai _aWelingkar Institute of Management Development & Research, Mumbai |
||
| 041 | _aENG | ||
| 082 |
_a658.8 _bSMI |
||
| 100 | _aSmilansky Shaz | ||
| 245 | _aExperiential Marketing | ||
| 260 |
_aNew Delhi _bKogan Page India _c2009 |
||
| 300 | _a264p. | ||
| 650 | _aMarketing Management | ||
| 906 | _a973985 | ||
| 999 |
_c14197 _d14197 |
||