000 | 00579cam a22001934a 4500 | ||
---|---|---|---|
008 | 140923b2004 xxu||||| |||| 00| 0 eng d | ||
020 | _a9780749443160 | ||
040 |
_cWelingkar Institute of Management Development & Research, Mumbai _aWelingkar Institute of Management Development & Research, Mumbai |
||
041 | _aENG | ||
082 |
_a659 _bIND |
||
100 | _aInd Nicholas | ||
245 | _aLiving The Brand | ||
250 | _a2nd | ||
260 |
_aNew Delhi _bKogan Page India _c2004 |
||
300 | _a219p. | ||
650 | _aMarketing Management, Branding | ||
650 | _aBranding | ||
906 | _a973977 | ||
999 |
_c14190 _d14190 |