| 000 | 00598cam a22001814a 4500 | ||
|---|---|---|---|
| 008 | 140923b2011 xxu||||| |||| 00| 0 eng d | ||
| 020 | _a9788132103127 | ||
| 040 |
_cWelingkar Institute of Management Development & Research, Mumbai _aWelingkar Institute of Management Development & Research, Mumbai |
||
| 041 | _aENG | ||
| 082 |
_a658.8 _bMAH |
||
| 100 | _aMahajan Gautam | ||
| 245 | _aTotal Customer Value Management | ||
| 260 |
_aNew Delhi _bSage Publications _c2011 |
||
| 300 | _a321p. | ||
| 650 | _aCRM, Customer Relationship Management | ||
| 650 | _aMarketing Management | ||
| 906 | _a973826 | ||
| 999 |
_c14088 _d14088 |
||