000 00693cam a22002174a 4500
008 140923b2004 xxu||||| |||| 00| 0 eng d
020 _a9780749462918
040 _cWelingkar Institute of Management Development & Research, Mumbai
_aWelingkar Institute of Management Development & Research, Mumbai
041 _aENG
082 _a658.81
_bHEI/SAN
100 _aHeiman Stephen E
245 _aNew Conceptual Selling
250 _a2nd
260 _aNew Delhi
_bKogan Page India
_c2004
300 _a258p.
650 _aMarketing Management, Sales Management, Conceptual selling
650 _aMarketing Management
700 _aTuleja Tad
700 _aSanchez Diane
906 _a973770
999 _c14033
_d14033