000 00582cam a22001814a 4500
008 140923b2011 xxu||||| |||| 00| 0 eng d
020 _a9789350042489
040 _cWelingkar Institute of Management Development & Research, Mumbai
_aWelingkar Institute of Management Development & Research, Mumbai
041 _aENG
082 _a658.8
_bANA
100 _aAnand V P
245 _aMarketing Management: An Indian Perspective
260 _aNew Delhi
_bWiley Inida
_c2011
300 _a360p.
650 _aMarketing management
650 _aMarketing Management
906 _a972730
999 _c13667
_d13667