000 00588cam a22001814a 4500
008 140923b2008 xxu||||| |||| 00| 0 eng d
020 _a9788126516049
040 _cWelingkar Institute of Management Development & Research, Mumbai
_aWelingkar Institute of Management Development & Research, Mumbai
041 _aENG
082 _a658.8
_bAAK
100 _aAaker David A
245 _aStrategic Market Management
250 _a7th
260 _aNew Delhi
_bWiley Student Edition
_c2008
650 _aSales and Marketing Management
650 _aMarketing Management
906 _a972034
999 _c13441
_d13441