000 00512cam a22001574a 4500
008 140923b2007 xxu||||| |||| 00| 0 eng d
020 _a9788125918561
040 _cWelingkar Institute of Management Development & Research, Mumbai
_aWelingkar Institute of Management Development & Research, Mumbai
041 _aENG
082 _a658.848
_bRAJ
100 _aRajagopal
245 _aInternational Marketing
260 _aNew Delhi
_bVikas Publications
_c2007
650 _aMarketing Management
906 _a966977
999 _c12382
_d12382