000 | 00597cam a22001814a 4500 | ||
---|---|---|---|
008 | 140923b2009 xxu||||| |||| 00| 0 eng d | ||
020 | _a9780199601363 | ||
040 |
_cWelingkar Institute of Management Development & Research, Mumbai _aWelingkar Institute of Management Development & Research, Mumbai |
||
041 | _aENG | ||
082 |
_a658.8 _bLEE/CAR |
||
100 | _aLee Kiefer | ||
245 | _aGlobal Marketing Management: Changes, New Challenges and Strategies | ||
250 | _a2nd | ||
260 |
_aNew York _bOxford University Press _c2009 |
||
300 | _a565p. | ||
700 | _aCarter Steve | ||
906 | _a964585 | ||
999 |
_c12057 _d12057 |