000 00574cam a22001934a 4500
008 140923b2012 xxu||||| |||| 00| 0 eng d
020 _a9780273753360
040 _cWelingkar Institute of Management Development & Research, Mumbai
_aWelingkar Institute of Management Development & Research, Mumbai
041 _aENG
082 _a658.8
_bKOT/KEL
100 _aKotler Philip
245 _aMarketing Management
250 _a14th
260 _aDelhi
_bPearson
_c2012
300 _a131p.
650 _aMarketing Management
700 _aKeller Kevin L
906 _a891392
999 _c11516
_d11516