| 000 | 00566cam a22001694a 4500 | ||
|---|---|---|---|
| 008 | 140923b2011 xxu||||| |||| 00| 0 eng d | ||
| 020 | _a812591532X | ||
| 040 |
_cWelingkar Institute of Management Development & Research, Mumbai _aWelingkar Institute of Management Development & Research, Mumbai |
||
| 041 | _aENG | ||
| 082 |
_a658.834 _bRAJ |
||
| 100 | _aRaju M S | ||
| 245 | _aConsumer Behavior: Concepts Applications and Cases | ||
| 260 |
_aMumbai _bVikas Publishing House Pvt Ltd _c2011 |
||
| 300 | _a351p. | ||
| 650 | _aMarketing Management | ||
| 906 | _a891391 | ||
| 999 |
_c11515 _d11515 |
||