000 | 00624cam a22001814a 4500 | ||
---|---|---|---|
008 | 140923b2004 xxu||||| |||| 00| 0 eng d | ||
020 | _a0749443324 | ||
040 |
_cWelingkar Institute of Management Development & Research, Mumbai _aWelingkar Institute of Management Development & Research, Mumbai |
||
041 | _aENG | ||
082 |
_a659 _bMIK |
||
100 | _aMikunda Christian | ||
245 | _aBrand Lands Hot Spots and Cool Spaces: Welcome To The Third Place and The Total Marketing Experience | ||
260 |
_aLondon _bKogan Page _c2004 |
||
300 | _a221p. | ||
650 | _aBrands | ||
650 | _aMarketing Management | ||
906 | _a891270 | ||
999 |
_c11481 _d11481 |