| 000 | 00588cam a22001814a 4500 | ||
|---|---|---|---|
| 008 | 140923b1999 xxu||||| |||| 00| 0 eng d | ||
| 020 | _a0071168478 | ||
| 040 |
_cWelingkar Institute of Management Development & Research, Mumbai _aWelingkar Institute of Management Development & Research, Mumbai |
||
| 041 | _aENG | ||
| 082 |
_a658.834 _bWAL/BOY |
||
| 100 | _aWalker Orville C | ||
| 245 | _aMarketing Strategy: Planning and Implementation | ||
| 260 |
_aNew Delhi _bMcGraw Hill _c1999 |
||
| 300 | _a393p. | ||
| 650 | _aMarketing Management | ||
| 700 | _aBoyd Harper W | ||
| 906 | _a39312 | ||
| 999 |
_c10996 _d10996 |
||