| 000 | 00615cam a22001934a 4500 | ||
|---|---|---|---|
| 008 | 140923b2002 xxu||||| |||| 00| 0 eng d | ||
| 020 | _a0070473811 | ||
| 040 |
_cWelingkar Institute of Management Development & Research, Mumbai _aWelingkar Institute of Management Development & Research, Mumbai |
||
| 041 | _aENG | ||
| 082 |
_a658.834 _bLOU/DEL |
||
| 100 | _aLoudon David L | ||
| 245 | _aConsumer Behavior: Concepts and Applications | ||
| 250 | _a4th | ||
| 260 |
_aNew Delhi _bTata McGraw-Hill _c2002 |
||
| 300 | _a788p. | ||
| 650 | _aMarketing Management | ||
| 700 | _aDella Bitta Albert J | ||
| 906 | _a39310 | ||
| 999 |
_c10994 _d10994 |
||