| 000 | 00560cam a22001814a 4500 | ||
|---|---|---|---|
| 008 | 140923b1999 xxu||||| |||| 00| 0 eng d | ||
| 020 | _a047198776x | ||
| 040 |
_cWelingkar Institute of Management Development & Research, Mumbai _aWelingkar Institute of Management Development & Research, Mumbai |
||
| 041 | _aENG | ||
| 082 |
_a659 _bPRI/THO |
||
| 100 | _aPringle Hamish | ||
| 245 | _aBrand Spirit | ||
| 260 |
_aChichester _bJohn Wiley and Sons _c1999 |
||
| 300 | _a281p. | ||
| 650 | _aMarketing Management | ||
| 700 | _aThompson Marjorie | ||
| 906 | _a35927 | ||
| 999 |
_c10225 _d10225 |
||