| 000 | 00586cam a22001814a 4500 | ||
|---|---|---|---|
| 008 | 140923b2009 xxu||||| |||| 00| 0 eng d | ||
| 020 | _a9780070581593 | ||
| 040 |
_cWelingkar Institute of Management Development & Research, Mumbai _aWelingkar Institute of Management Development & Research, Mumbai |
||
| 041 | _aENG | ||
| 082 |
_a659 _bSEN |
||
| 100 | _aSengupta Subroto | ||
| 245 | _aBrand Positioning: Strategies for Competitive Advantage | ||
| 250 | _a2nd | ||
| 260 |
_aNew Delhi _bTata McGraw Hill _c2009 |
||
| 300 | _a297p. | ||
| 650 | _aMarketing Management | ||
| 906 | _a35813 | ||
| 999 |
_c10139 _d10139 |
||