TY - BOOK AU - Raghavan, Achal AU - Ramesh, G AU - Anand, Manoj AU - Singh, Karamjeet AU - Ahmed, Salma AU - Khan, Ashfaque TI - Reinventing a Giant Corporation: The Case of Tata Steel Case Analysis PY - 2006/// CY - India PB - Sage KW - *STEEL industry KW - *INDUSTRIAL management KW - *CORPORATE growth KW - *STRATEGIC planning KW - *CORPORATE culture KW - Case Analysis N2 - The article presents an analysis of the management of Indian steel company Tata Steel. It relates how the company, through its management team, reinvents itself and sets out on a growth path amidst challenges. It offers a summary of the issues and the challenges that Tata Steel will likely be facing in the coming years. It suggests some broad strategies and initiatives that the company can implement including the development of an organizational culture that is global UR - https://journals.sagepub.com/doi/epdf/10.1177/0256090920060309 ER -