TY  - BOOK
AU  - Narus, James A
AU  - Seshadri, D. V. R
TI  - Infosys Technologies Ltd: Growing Share of a Customer's Business Case
PY  - 2007///
CY  - India
PB  - Sage
KW  - CUSTOMER relations
KW  - RELATIONSHIP marketing
KW  - BUSINESS enterprises
KW  - Case
N2  - The article presents several case analyses of the increasing share of Infosys Technologies Ltd. to Prairie Four Square (PFS) business. The gaining of project on the customer's business addressed the long term issue on pricing mechanism for sustained and growth of relationship. It includes the insights on the world economic value of strategies and development on customer relations. The case also exemplified the Indian software services companies several scenarios on their business updates
UR  - https://journals.sagepub.com/doi/abs/10.1177/0256090920070208
ER  -