TY  - BOOK
AU  - Schumann Paul A
AU  - Tong Alvin H
AU  - Prestwood Donna C L
TI  - Innovate: Straight Path to Quality, Customer Delight, and Competatitve Advantage
SN  - 0070557144
U1  - 658.8 
PY  - 1994///
CY  - New York
PB  - McGraw-Hill
KW  - Design
ER  -