TY  - BOOK
AU  - Ramanujam Madhavan 
TI  - Monetizing Innovation: How Smart Companies Design the Product Around the Price 
SN  - 9788126564286
U1  - 658 
PY  - 2016///
CY  - New Delhi
PB  - Wiley 
KW  - Monetizing Innovation
KW  - Smart Companies Design
ER  -