TY  - BOOK
AU  - Dayal, Manoj 
TI  - Media Metrics : An Introduction to Quantitative Research in Mass Communication 
SN  - 9789386062161
U1  - 658.4034 
PY  - 2017///
CY  - New Delhi 
PB  - Sage Publications
KW  - Media Research
KW  - Media Studies
KW  - Computer Application
ER  -