TY  - BOOK
AU  - Khandwalla, Pradip N.
TI  - Corporate creativity : the winning edge
SN  - 0070499497
U1  - 658 
PY  - 2003///
CY  - New Delhi
PB  - Tata McGraw-Hill 
KW  - Technological innovations--Management
KW  - Business Design
KW  - Creative ability in business
ER  -