TY  - BOOK
AU  - Schmidt,Rosemarie
AU  - Kess,Joseph F.
ED  - ebrary, Inc.
TI  - Television advertising and televangelism: discourse analysis of persuasive language 
T2  - Pragmatics & beyond,
AV  - P301.5.P47 S35 1986eb
U1  - 808.5/0141 19
PY  - 1986///
CY  - Amsterdam, Philadelphia
PB  - J. Benjamins Pub. Co.
KW  - Persuasion (Rhetoric)
KW  - Television advertising
KW  - Language
KW  - Television in religion
KW  - Evangelistic work
KW  - Electronic books
KW  - local
N1  - Includes bibliographical references; Electronic reproduction; Palo Alto, Calif.; ebrary; 2013; Available via World Wide Web; Access may be limited to ebrary affiliated libraries
UR  - http://site.ebrary.com/lib/welingkar/Doc?id=10463035
ER  -