TY  - BOOK
AU  - Quelch John A
AU  - Jocz Katherine E
TI  - Greater Good : How Good Marketing Makes for Better Democracy
SN  - 9781422117354
U1  - 658.8 
PY  - 2007///
CY  - Boston
PB  - Harvard Business Press
KW  - Marketing, Democracy
KW  - Marketing Management
ER  -