TY  - BOOK
AU  - Charter,Martin
AU  - Polonsky,Michael J.
ED  - ebrary, Inc.
TI  - Greener marketing: a global perspective on greening marketing practice 
AV  - HF5413 .G74 1999eb
U1  - 658.8/02 23
PY  - 1999///
CY  - Sheffield
PB  - Greenleaf Pub.
KW  - Green marketing
KW  - Electronic books
KW  - local
N1  - Includes bibliographical references and index; section 1. Strategic developments -- section 2. Greening the 'Marketing Mix' -- section 3. Case studies; Electronic reproduction; Palo Alto, Calif.; ebrary; 2013; Available via World Wide Web; Access may be limited to ebrary affiliated libraries
UR  - http://site.ebrary.com/lib/welingkar/Doc?id=10650147
ER  -