TY  - BOOK
AU  - Papke,Edgar
TI  - True alignment: linking company culture with customer needs for extraordinary results 
SN  - 9780814433379 (e-book)
AV  - HF5415 .P37 2014eb
U1  - 658.8 23
PY  - 2014///]
CY  - New York
PB  - AMACOM
KW  - Corporate culture
KW  - Customer relations
KW  - Marketing
KW  - Electronic books
N1  - Includes index
UR  - http://site.ebrary.com/lib/welingkar/Doc?id=10802886
ER  -