TY  - BOOK
AU  - Ross,Alan M.
AU  - Murphey,Cecil
ED  - ebrary, Inc.
TI  - Beyond world class: building character, relationships and profits 
AV  - HF5415.5 .R67 2002eb
U1  - 658.8/12 21
PY  - 2002///
CY  - Chicago, IL
PB  - Dearborn Trade Pub.
KW  - Corporate culture
KW  - Customer relations
KW  - Human capital
KW  - Success in business
KW  - Electronic books
KW  - local
N1  - A business parable -- Becoming a beyond world class company -- Strategy toward beyond world class -- Building covenantal relationships -- Seeing the customers' future: four power questions -- Covenanting with customers: five significant questions -- Beyond marketing 101: continuous solutions development -- The model of a solution -- Covenanting with employees -- Building a character culture -- Culture character: humility -- Culture character: sponsoring champions -- Culture character: integrity and modeling -- Culture character: fairness and caring -- An uncommon passion; Electronic reproduction; Palo Alto, Calif.; ebrary; 2013; Available via World Wide Web; Access may be limited to ebrary affiliated libraries
UR  - http://site.ebrary.com/lib/welingkar/Doc?id=10019931
ER  -