TY  - BOOK
AU  - Wilburn,Morris
TI  - Managing the customer experience: a measurement-based approach 
AV  - HF5415.335 .W55 2006eb
U1  - 658./12 22
PY  - 2006///
CY  - Milwaukee, Wisconsin
PB  - ASQ Quality Press
KW  - Consumer satisfaction
KW  - Customer relations
KW  - Customer services
KW  - Electronic books
N1  - Includes bibliographical references and index
UR  - http://site.ebrary.com/lib/welingkar/Doc?id=10907776
ER  -