TY  - BOOK
AU  - Gargiulo,Terrence L.
ED  - ebrary, Inc.
TI  - The strategic use of stories in organizational communication and learning
AV  - HD30.3 .G365 2005eb
U1  - 658.3 22
PY  - 2005///
CY  - Armonk, N.Y.
PB  - M.E. Sharpe
KW  - Communication in organizations
KW  - Organizational learning
KW  - Storytelling
KW  - Social aspects
KW  - Psychological aspects
KW  - Executives
KW  - United States
KW  - Interviews
KW  - Electronic books
KW  - local
N1  - Includes bibliographical references (p. 237-241) and index; Frameworks: Introduction -- A working model of stories -- Organizational communication-broadcasting signals -- Case study-  Dreyer's Ice Cream -- Organizational learning-building bridges -- Case studies-DTE Energy & Jeff Bukantz -- Interviews: Introduction to the interviews -- Interview with Bernice Moore-CTB/McGraw Hill -- Interview with Robert Kraska-DTE Energy -- Interview with Sherrie Cornett-Dreyer's Ice Cream -- Interview with Marty Fischer-Starbucks Coffee -- Interview with Father Marus-Woodside Priory School -- Competency map:  Introduction to the competency map -- The core -- Process ring -- Interaction ring -- Summary -- Appendix -- Appendix A-Folk tale illustrating principles of active listening; Electronic reproduction; Palo Alto, Calif.; ebrary; 2013; Available via World Wide Web; Access may be limited to ebrary affiliated libraries
UR  - http://site.ebrary.com/lib/welingkar/Doc?id=10178055
ER  -