TY - BOOK AU - Elliott,Richard AU - Shankar,Avi ED - ebrary, Inc. TI - New paths to thick descriptions: innovativeness in data collection and interpretation T2 - Qualitative market research an international journal AV - HF5415.2 .N49 2005eb PY - 2005/// CY - Bradford, England PB - Emerald Group Publishing KW - Consumers KW - Research KW - Marketing research KW - Electronic books KW - local N1 - Electronic reproduction; Palo Alto, Calif.; ebrary; 2009; Available via World Wide Web; Access may be limited to ebrary affiliated libraries UR - http://site.ebrary.com/lib/welingkar/Doc?id=10085709 ER -