TY  - BOOK
AU  - Samuel,Lawrence R.
ED  - ebrary, Inc.
TI  - Freud on Madison Avenue: motivation research and subliminal advertising in America 
AV  - HF5415.34 .S26 2010eb
U1  - 659.101/9 22
PY  - 2010///
CY  - Philadelphia
PB  - University of Pennsylvania Press
KW  - Motivation research (Marketing)
KW  - United States
KW  - History
KW  - Subliminal advertising
KW  - Advertising
KW  - Psychological aspects
KW  - Consumer behavior
KW  - Electronic books
KW  - local
N1  - Includes bibliographical references and index; The psychology of everyday living -- The sophisticated sell -- The secret pitch -- The fertile moment -- The psychology of the world of objects; Electronic reproduction; Palo Alto, Calif.; ebrary; 2013; Available via World Wide Web; Access may be limited to ebrary affiliated libraries
UR  - http://site.ebrary.com/lib/welingkar/Doc?id=10642742
ER  -