TY - BOOK ED - MarketingSherpa, Inc. ED - ebrary, Inc. TI - Proven tactics in online advertising: 13 case studies and practical advise T2 - Practical know-how & case studies AV - HF6146.I58 P76 2003eb PY - 2003/// CY - Selma, N.C. PB - MarketingSherpa, Inc. KW - Internet advertising KW - Marketing KW - Electronic books KW - local N1 - pt. 1. Two case studies on CPA advertising -- pt. 2. Four case studies on B2B online advertising -- pt. 3. Seven case studies on B2C online advertising -- pt. 4. Practical advice articles on online advertising; Electronic reproduction; Palo Alto, Calif.; ebrary; 2009; Available via World Wide Web; Access may be limited to ebrary affiliated libraries UR - http://site.ebrary.com/lib/welingkar/Doc?id=10039025 ER -