TY  - BOOK
AU  - Hoover, William E et al.
TI  - Managing the Demand - Supply Chain: value innovations for customer satisfaction
SN  - 0471384992
U1  - 658.72 
PY  - 2001///
CY  - New York
PB  - John Wiley and Sons
KW  - Supply Chain Management
KW  - Logistics
ER  -