TY  - BOOK
AU  - Varshney R L
AU  - Bhattacharyya B
TI  - International Marketing Management : An Indian Perspective
SN  - 8180542971
U1  - 658.848 
PY  - 2005///
CY  - New Delhi
PB  - Sultan Chand & Sons
KW  - Varshney R.L.,International Marketing Manage,Bhattacharyya B,World Economics,Balance of Payment,Foreign Trade
KW  - Marketing Management
ER  -