TY  - BOOK
AU  - Rust Roland T
AU  - Kannan P K
TI  - E-Service : New Directions in Theory and Practice
SN  - 812032241X
U1  - 658.84 
PY  - 2003///
CY  - New Delhi
PB  - Prentice Hall Of India
KW  - e-Business, e-Service
KW  - Marketing Management
ER  -