TY  - BOOK
AU  - Pandya Mukul
AU  - Clemons Eric
TI  - Knowledge@Wharton : On Building Corporate Value
SN  - 0471008303
U1  - 658.84 
PY  - 2003///
CY  - New Jersey
PB  - John Wiley
KW  - e-Business
KW  - Marketing Management
ER  -