TY  - BOOK
AU  - Armstrong G
TI  - Marketing : An Introduction
SN  - 8178083531
U1  - 658.8 
PY  - 2001///
CY  - New Delhi
PB  - Pearson Education
KW  - Planning,Buyer Behaviour,On-Line Marketing,Retailing
KW  - Marketing Management
N2  - Master : 10530
ER  -