TY  - BOOK
AU  - Boyd, Harper W.
AU  - Westfall, Ralph
AU  - Stasch, Stanley F.
TI  - Marketing Research: Text and Cases
SN  - 8185386161
U1  - 658.83 
PY  - 1996///
CY  - New Delhi
PB  - All India Traveller Bookseller
KW  - Marketing Research
N2  - Master : 3959
ER  -