TY  - GEN
AU  - Mishra Ashish Kumar
TI  - Study the Customer Life Cycle and Factors Influencing Purchase for Deodrants in Indian Market
PY  - 2012///
CY  - PGDM (Marketing)
PB  - 38
KW  - Customer Life Cycle, Deodrants, India
KW  - Marketing Management
ER  -