TY  - SER
AU  - Gibson Riley
TI  - Encouraging Customer Co-creation Online: Why Money Doesn't Matter
PY  - 0000///0
CY  - 
PB  - Spring 2012
KW  - Co-creation, Online Community
KW  - Innovation
UR  - http://192.168.6.13/libsuite/mm_files/Articles/AR12679.pdf
ER  -