TY  - SER
AU  - Draganska Michaela
TI  - Choice Set Heterogeneity and the Role of Advertising: An Analysis with Micro and Macro Data
PY  - 0000///0
CY  - 
PB  - Aug 2010
KW  - Advertising, Choice Set Heterogeneity
UR  - http://192.168.6.13/libsuite/mm_files/Articles/AR12360.pdf
ER  -